s.Oliver

BARBARA NEITZEL







DIRECTOR PRODUCTOPERATIONS & STRATEGY

»I appreciate the fact that, although a company of this magnitude, we are still owner-managed with the spirit and cohesion of a family«

Barbara Neitzel is a woman with experience. Together with her team she has responsibility for planning and supervising strategic themes, the implementation of projects, and for the analysis and monitoring of key performance indicators in the product area. In addition, within the Project Management Office, Barbara is currently responsible for the s.Oliver Group’s ongoing strategy project. Her experience helps her; after all, she’s been with s.Oliver since 3 January 1993. It’s a date that she has memorised: »Being responsible for the first >eco collection<, I initiated the company’s s.Oliver Light Project.« From this starting point, she developed the building blocks for today’s quality assurance at s.Oliver – and the company’s project management, which has developed alongside different overarching tasks, for example providing the support for the introduction of computerised systems.

After ten years at the head of project management, since 2010 she has devoted herself to the product range once again – and still enjoys her view of the strategic big picture: »It is exciting to manage the various interfaces, and the communication with different brands and divisions. The challenge is to constantly develop a simple and unified solution, which works for everyone.« Clarity, and keeping the target firmly in sight – a virtue that Barbara also practices in private, expressed in the form of Japanese archery. Every Friday evening she trains in this sport of carefully considered movements. »In this way I can finish the week and clear my head.« Is there a secret to remaining faithful to one company for so long? After all, Barbara has been part of the s.Oliver Group for over 22 years. »I appreciate the fact that, although a company of this magnitude, we are still owner-managed with the spirit and cohesion of a family,« she explains. She points out a defining experience that sums up the spirit of s.Oliver – the big fire of 1999. »Even if it is a long time ago now, that was a very important experience for me. After the fire in one of the company buildings, the spirit within the company was very clear to see in the performance of the entire workforce. There is a very strong bond between company and employees, and for many this already stretches back generations.«