Rottendorf, 04. 11. 2021

The s.Oliver Group announces that Jasmin-Isabelle Köhne will take over the position of Director Marketing &
Communications s.Oliver effective January 1, 2022.
Jasmin-Isabelle Köhne is joining from EssilorLuxottica, the world's leading manufacturer of optical lenses and
high-quality eyewear. In the position of Marketing Director, she was responsible for category & product
management, pricing as well as brand strategy and communication for the entire Essilor brand portfolio DACH, in
addition to marketing activities. From 2010 to 2019, she worked for Marc O'Polo AG, where she was most
recently also responsible for the cross-company brand and marketing strategy in the position of Marketing
Her tasks include the further development and positioning of the s.Oliver umbrella brand, i.e. to inspire customers
for the brand with convincing communication campaigns, to win new customers and to support the brand on its
international expansion.
Jasmin-Isabelle Köhne succeeds Levin Reyher, who recently left the company.


Founded in 1969 by Bernd Freier, the s.Oliver Group has developed into one of Europe's leading fashion
companies within a few decades and celebrated its 50th anniversary in 2019. The group employs around
5,100 people internationally. In addition to the s.Oliver and Q/S by s.Oliver brands, the company's portfolio also
includes comma, Liebeskind Berlin and COPENHAGEN.

If you have any questions, please contact:
Verena Väth

Teamlead Corporate Communications

Phone: +49 (0) 93 02 / 309 - 9557