s.Oliver

KERSTIN BRÖNNER







MANAGERBRAND MARKETING

»s.Oliver is a company that is very interested in the promotion of its employees«

Consistent brand management without neglecting any sales channel — not an easy task, especially when all product lines have to be taken into account. It’s a task that Kerstin masters with flying colours. When she started out at s.Oliver, she initially trained as an advertising executive. It was a decisive step that motivated her to continue working for the company. Over the years, this dedicated employee worked her way from trainee, via Junior Brand Manager and Brand Communication Manager positions, up to Senior Consultant Brand Manager. Today she can call herself Brand Marketing Manager. »s.Oliver is a company that is very interested in the promotion of its employees. This is seen in the various options to further your experience and the close contact maintained with the personnel department.« In her work, Kerstin is responsible for projecting a unified brand image to the outside world. Among others, this includes implementation of umbrella brand campaigns, creation of fashion magazines and acquisition documents, as well as overarching international marketing campaigns.

It’s a varied field in which it doesn’t seem possible to get bored; after all, Kerstin has now been with the company more than 15 years. Every day is new and exciting. »The fact that the owner and his family are still actively involved makes for a very special spirit within the company«, the Brand Manager explains. Kerstin is surrounded by a young and dynamic team, with whom she takes on new and exciting projects with passion. During business trips she comes into contact with many interesting people and expands her horizons through these experiences. But her work in the office also brings new dimensions to her job. The team maintains a very close exchange with one another and employees are always encouraged to speak their minds honestly — the result is productive and inspiring. Every opinion is equal in a workplace where employees feel comfortable. After all, a good working environment among colleagues is important, so that you look forward to the start of each day. Her mother worked at s.Oliver for more than 25 years — you could say that Kerstin grew up with the company in its suburb of Würzburg. »As a child, we played ›s.Oliver Shop‹ with my mother’s wardrobe.« s.Oliver is clearly a family concern. Not only because the family itself is involved in the company, but because s.Oliver does a lot for families. A private kindergarten, trust-based working hours, the Family Day and health management are just some of the family-oriented plus points. »My colleagues also include friends from my private life. We do a lot together in our free time, contributing to a very good working atmosphere.«