Design & Material

To achieve our goals, it is important to keep sustainability in mind right from the beginning. For us, this means making sure as early as the design stage that our materials and production processes are as sustainable as they can be. That’s why we have decided to significantly tighten our targets relating to the use of responsible and innovative materials.

In 2021, we carried out an extensive risk and background analysis of the materials and fibers that we use in order to identify and prioritize key ecological, economic and social issues and risks. On the basis of this analysis, we formulated concrete goals and implementation measures for the s.Oliver Group and its individual brands, the effectiveness of which is reviewed at regular intervals and changes made where required. For example, we aim to obtain 100% of our cotton from more sustainable sources by 2023 and increase the percentage of recycled polyester fibers to 25%. This is an ambitious but necessary goal if we are to overcome the challenges of our time.

What do we mean by responsible products?

All of our products meet our minimum social, ethical and ecological requirements with regard to material and production: social and safety standards, chemical standards and product safety as well as animal welfare standards.

Our more responsible products go beyond this and fulfil at least one sustainability criterion from the areas of materials and production which are explained in more detail below.

Building on a detailed risk analysis of the materials and fibers, an extensive evaluation of existing standards was carried out in order to identify the extent to which the respective risks are addressed. Based on these findings, we use internationally recognized standards in order to ensure the sustainability properties of the products. Among others, this includes the standards provided by Textile Exchange.

When we refer to a more sustainable production process, we are referring to aspects such as less use of resources and environmentally friendly production processes.

Our responsible materials (2021)

In 2021, we ordered around 43 million pieces of clothing from our suppliers. The following chart shows the percentages of the various conventional and more responsible materials:

Product Goals

Based on our material analysis, we have formulate concrete material goals and implementation measures for the s.Oliver Group and its individual brands.

  • 100% more responsible cotton for outer fabric in 2023
  • 100% more responsible cellulose fibers for all textile product components in 2025
  • 75% recycled polyester for all textile product components in 2025
  • 100% more responsible wool for all textile product components in 2025
  • 100% more responsible leather for all product components in 2025


Cotton makes up almost 50% of our material portfolio and is therefore one of our most important fibers. At the same time we know that growing cotton takes a lot of resources. That’s why we pay particular attention to sustainability criteria in the procurement process. Starting from 2023, we aim to completely stop using conventional cotton in the outer fabrics of our products. At the same time, we also aim to use more organic cotton. When sourcing cotton, we use internationally recognized standards to monitor our supply chain right back to its source. Furthermore, we use recycled cotton to let us reuse existing resources in the spirit of a circular economy.

Cellulose fibers

Cellulose fibers such as viscose, modal and lyocell are made in a chemical process using renewable raw materials, in particular wood. However, the production process is very resource intensive. As such, it is important to us to reduce the negative effects caused by the production of the cellulose fibers that we use.

By 2025, we want to obtain 100% of our cellulose fibers from responsible sources and reduce the negative environmental effects caused by the production of the fibers.

Synthetic fibers

In order to make the use of synthetic fibers more environmentally friendly and contribute to the principle of a circular economy, we are making increasing use of recycled fibers and have given ourselves the goal of using 75% recycled polyester by 2025.

To ensure that recycled fibers are used in our products, we use established standards for internal monitoring and require our suppliers to provide evidence of internationally recognized certifications.

Animal fibers

We do not use real fur, mohair or angora. Where we do continue to use animal materials, we have animal welfare guidelines as a basis for responsible procurement processes. Find out more here.