New chapter, familiar strength: s.Oliver Jewellery & Watches returns to pro/concept in 2026
The S.OLIVER GROUP is pleased to announce that pro/concept Vermarktungs GmbH has once again acquired the license for s.Oliver jewelry and watches, beginning from 2026.
The S.OLIVER GROUP is pleased to announce that pro/concept Vermarktungs GmbH has once again acquired the license for s.Oliver jewelry and watches, beginning from 2026. This marks the continuation of a long-standing and successful partnership between the two companies spanning more than 23 years.
“For us, this is a strong signal: moving forward together. We are delighted to have the licenses back in our hands, to be working together, and to be shaping the future of s.Oliver Time & Jewel successfully,” said Eva Weisenseel, CEO of pro/concept Vermarktungs GmbH.
A portfolio for the whole family
The s.Oliver jewelry and watch portfolio is deliberately aimed at women, men, and children alike and conveys the message: for small and big moments for the whole family.
New collections are presented twice a year – in spring/summer and fall/winter. With jewelry and watches for every day and every occasion, in high quality and with an attractive price-performance ratio, s.Oliver remains true to its positioning as a brand for the whole family and regularly provides fresh impetus to the market.
A strong signal to the market
With the return of the license, s.Oliver and pro/concept are sending a clear signal of reliability, brand strength, and future orientation. pro/concept's many years of expertise, combined with the appeal of the s.Oliver brand, form the basis for continuing to inspire consumers of all ages with high-quality and stylish products in the years to come.
Michael Heißenberg, Director Product Licenses & Accessories: “With the return of pro/concept as our licensing partner for jewelry and watches, we are building on a proven partnership characterized by trust, innovative strength, and mutual appreciation. Together, we want to further develop the successful brand universe of s.Oliver Time & Jewel and inspire consumers with authentic products for every moment in life.”
About the S.OLIVER GROUP
Since 1969, the S.OLIVER GROUP has developed into a multilabel company. In addition to the brands s.Oliver and QS, the brand portfolio also includes comma, LIEBESKIND BERLIN, COPENHAGEN STUDIOS and lala Berlin. The Group employs around 4,700 people internationally.
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